Consumer and producer surplus, how the price mechanism allocates resources through signalling, incentives and rationing, and the effects of changes.
Consumer and producer surplus
Consumer surplus is the difference between the maximum price a consumer is willing to pay and the price actually paid — the area below the demand curve and above the price. It measures the welfare gain to buyers.
Producer surplus is the difference between the price a producer receives and the minimum they were willing to accept (their marginal cost) — the area above the supply curve and below the price. It measures the welfare gain to sellers.
A fall in price raises consumer surplus and reduces producer surplus; total economic welfare is maximised at the competitive equilibrium.
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