Markets are powerful — but they don't always get it right. Market failure is when the free market, left alone, leads to a misallocation of resources, so society's…
Markets are powerful — but they don't always get it right. Market failure is when the free market, left alone, leads to a misallocation of resources, so society's welfare is not maximised.
Learning objectives — by the end of 1.3 you can…
- explain market failure and distinguish complete from partial failure; - draw all four externality diagrams and identify the welfare loss; - explain merit and demerit goods, and the value judgements involved; - explain public goods, non-rivalry, non-excludability and the free-rider problem; - explain how information gaps (imperfect & asymmetric) cause failure.
1.3.1 Types of market failure
Market failure occurs when the price mechanism allocates resources inefficiently — too much of some goods is produced, too little of others.
| Cause | The problem in one line |
|---|---|
| Externalities | Costs or benefits spill over onto third parties and are ignored by the market. |
| Under-provision of public goods | The market won't supply goods that are non-rival and non-excludable. |
| Information gaps | Buyers or sellers lack full information, so they make poor decisions. |
1.3.2 Externalities
An externality is a cost or benefit imposed on a third party — someone not involved in the transaction. Because no one pays or is paid for it, the market ignores it.
Key Terms — the building blocks
Private cost / benefit — The cost or benefit to the individual making the decision (the firm or consumer).
External cost / benefit — The cost or benefit to third parties.
Social cost / benefit — Private + external. The true cost/benefit to society as a whole.
On diagrams these become marginal curves: MPC, MPB (private) and MSC, MSB (social). The social optimum is where MSB = MSC; the free market settles where MPB = MPC. The gap is measured by a welfare loss triangle.
#### Negative externality of production
e.g. a factory polluting a river. The firm's private cost ignores the pollution, so MSC lies above MPC. The market over-produces at Q₁.
#### Negative externality of consumption
e.g. smoking or junk food (demerit goods). The harm to others/future-self means MSB lies below MPB. The market over-consumes at Q₁.
#### Positive externality of consumption
e.g. education or vaccination (merit goods). Others benefit too, so MSB lies above MPB. The market under-consumes at Q₁.
#### Positive externality of production
e.g. a firm training workers, or R&D that spills knowledge to rivals. Society's cost is lower than the firm's, so MSC lies below MPC, and the market under-produces at Q₁ (the optimum Q* is higher).
Merit & demerit goods
Merit good — A good that is under-consumed and brings positive externalities & long-term private benefits people underestimate (education, healthcare, exercise). Society wants more consumed.
Demerit good — A good that is over-consumed and brings negative externalities & long-term harm people underestimate (tobacco, alcohol, gambling). Society wants less consumed.
Both involve a value judgement by the government about what is "good" for people — so labelling something a merit/demerit good is partly normative.
Exam Tip — drawing externality diagrams
Method that never fails: (1) draw the private curves (MPB, MPC) and find the market outcome Q₁; (2) add the social curve that's affected, shifted in the right direction; (3) find Q* where MSB = MSC; (4) shade the welfare-loss triangle that "points to" the social optimum. Label every curve and both quantities.
Evaluation
Externalities are real but hard to value — putting a precise £ figure on pollution or the benefit of education is difficult, so the exact size of the welfare loss is uncertain. The significance also depends on scale: a small local externality may not justify costly intervention, whereas climate change clearly does.
1.3.3 Public goods
Some goods the free market won't provide at all. A pure public good has two features:
| Feature | Meaning |
|---|---|
| Non-rivalry | One person consuming it doesn't reduce the amount available to others (your enjoyment of a streetlight doesn't dim it for me). |
| Non-excludability | Once provided, you can't stop non-payers from benefiting. |
Non-excludability creates the free-rider problem: since people can enjoy the good without paying, everyone waits for someone else to pay. No one does, so no profit-seeking firm will supply it — a missing market (complete market failure). This is why government provides goods like national defence, street lighting, flood defences and the police, funded through taxation.
Quasi-public goods
Most "public" goods are really quasi-public — only partly non-rival or non-excludable. A road is non-rival until it gets congested, and can be made excludable with tolls. A beach is open to all but can become crowded.
1.3.4 Information gaps
Rational choice assumes people have perfect information. In reality they don't, and that leads to a misallocation of resources.
Key Terms
Imperfect information — Buyers or sellers lack full knowledge of a product's costs, benefits or quality.
Asymmetric information — One side of a transaction knows more than the other, and can exploit it.
Consequences and examples:
1.3 Recap — nail these
- Market failure = misallocation of resources; it can be complete (missing market) or partial. - Externalities: market settles at MPB=MPC, optimum at MSB=MSC; shade the welfare-loss triangle. Know all four diagrams. - Public goods are non-rival & non-excludable → free-rider problem → under-provision. - Information gaps (imperfect & asymmetric) cause poor decisions — adverse selection, moral hazard.
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